Over the last few years, our New Products Team has focused on new ideas for gift baskets that look great and taste exceptional. Today, we were determined to find a new idea, an idea that would create a new food audience. We found it: Vegan Gift Basket!
As we were brainstorming, we had CTV's new morning show, "Your Morning", playing on our boardroom television. Heather Pace, author of a new cookbook "Sweetly Raw Desserts". was being interviewed and demonstrating how to make a pink, fluffy and wonderful looking dessert.
We were sold on the idea and knew that Vegan Gift Baskets would show respect (and admiration) for Vegan food lovers all over Canada and the United States.
What is a Vegan?
So what does in mean to be a true vegan? The first thing we learned is that Dietary Vegan, or strict vegetarians, do not include any animal products including meat, eggs, honey, dairy products or any animal-derived substances.
Our next challenge was to determine what Vegan's eat. To our surprise, we quickly learned that we had two Vegan's on staff. Who knew?
From our discussions we learned that vegans eat soybeans, soy-based meat substitutes, soy milk, tofu, black beans, chickpeas, lentils, almonds, peanut butter, other nuts and seeds, and whole grain products for protein. For calcium, they eat plant based foods include spinach, kale, broccoli, collard greens, blackstrap molasses, and calcium-fortified products like soy milk, tofu, cereal, and juice.Iron laden foods include dried fruits, dried beans and peas, dark leafy green vegetables, whole grains, and enriched cereals. In addition to eating these foods, vegans can enhance the absorption of iron by also consuming foods high in vitamin C, such as citrus juices and tomatoes.
For Vitamin B12 and Omega-3 Fatty Acids, Vegans eat nutritional yeast, fortified cereals, or fortified soy milk. flaxseed oil, flaxseeds, walnuts, canola oil and soybeans for a healthful diet.